Through close collaboration with industry and Technology Alliance partners, the National Center for Spectator Sports Safety and Security (NCS4) strives to optimize the relationship between people, processes, and technologies. The NCS4 offers solution providers opportunities to build industry relationships and engage practitioners. Sponsorship opportunities provide a means of building brand recognition and connecting with end-users. Product Reviews and Operational Exercises place solutions in the hands of practitioners in an effort to identify industry needs, gain a comprehensive understanding of customer segments, and improve value proposition. The ultimate goal of the NCS4 Industry Engagement program is to connect the operational community with solutions capable of solving problems and improving capabilities in sport and special event safety and security.